Discover innovative tactics and practical ways to incorporate an organizational multimedia communications strategy that will apply to a multi-generational workforce.
In this workshop, you will be put into groups and tasked with creating a 3 – 6-month communications strategy and multi-channel implementation plan.
Each group will be asked to respond to the following issues when creating this multimedia communications strategy:
- Workforce audience demographics (Five Generations in the workforce)
- Multimedia basics
- Multichannel strategy
- Communications channel audit
- How to appropriately target goals, then an analysis of how one impacts the other
Groups will then share their ideas as a way to compare, contrast, and discuss.
Heather Neisworth, Corporate Communications and Internal Communications Advisor
BEMENTIONED COMMUNICATIONS
